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Shabina Dhother

Survey Research

Survey Research

One of the most crucial fields of measuring in applied social research is survey research. Any measurement technique that involves asking respondents questions falls under the wide category of survey research.  A “survey” might be anything from a quick feedback…

Longitudinal Study

Longitudinal Study

What Is Longitudinal Study? Longitudinal study is actually a type of research methodology in which the time period of research is extended over a longer period of time. This type of research methodology is usually used in the field of…

What is Ratio Data?

Ratio Data

If you are looking for a blog post where you can find comprehensive and useful information regarding ratio data then your quest must come to an end here because this article will give you all the necessary information in one…

Conjoint Analysis

Conjoint Analysis

What Is Conjoint Analysis? Conjoint analysis is a specific type of research that is focused around the research relating to products. The kind of research done under it goes beyond the standard research and data collection and therefore it is…

Research Reports

Research Reports

What Is A Research Report? A research report is a complete documentation of analysed information that has been collected by the researchers and statisticians during their research work. The report accounts for all the processes that have been used at…

Minimum Viable Product

Minimum Viable Product

The phrase “Minimum Viable Product” or MVP has become a catchphrase in the constantly changing world of entrepreneurship and startup culture. This approach has completely changed how companies implement their ideas and has been essential to the growth of innumerable…

Stratified Random Sampling

Stratified Random Sampling

Precision is crucial in the fields of statistics and data analysis. You can’t just rely on random selection when you seek to glean insights from a diverse community. This is where stratified random sampling comes into play, a potent method…

Brand Perception Survey

Brand Perception Survey

Surveys are a straightforward but effective tool that can give you insightful information about your brand. What is your company doing well? Where are the areas that still need improvement? How content are your staff members? What do consumers think…